Advertising and sponsorship policy
How we label commercial support and prevent it from controlling our health information, provider reviews, ratings, or routing tools.
By TRT Provider Guide
Published: September 1, 2026
Last reviewed: September 1, 2026
Policy version: 1.0
Our reader-first rule: Commercial support may help fund TRT Provider Guide. It may not buy our conclusions. No advertiser, sponsor, affiliate partner, healthcare provider, pharmacy, laboratory, manufacturer, or marketing network may purchase a higher rating, a more favorable review, removal of a material limitation, or preferential treatment within an editorial ranking.
Current commercial status
As of September 1, 2026, affiliate mode is off. TRT Provider Guide does not currently receive affiliate payouts for provider referrals or sell paid provider placements.
We also do not currently publish sponsor-controlled articles or provider-written promotional content as independent editorial work.
This policy establishes the standards that must be followed before any advertising, sponsorship, affiliate relationship, paid placement, or other commercial arrangement is activated. If our commercial status changes, we will update our Affiliate Disclosure and identify material relationships where readers are likely to encounter them.
The existence of this policy does not mean that a particular provider, company, product, or service currently sponsors TRT Provider Guide.
Why this policy exists
TRT Provider Guide publishes educational and comparison information about testosterone testing, testosterone replacement therapy, provider selection, treatment costs, safety considerations, fertility, monitoring, and related healthcare decisions.
These subjects can affect a person’s health, finances, privacy, and access to prescription care. Commercial content in this area therefore requires more than a small disclaimer at the bottom of a page.
Readers should be able to tell:
- When a company has paid for visibility
- When a link may generate compensation
- Who created or controlled a commercial message
- Whether a sponsor had any role in the surrounding content
- Whether payment affected a provider’s rating, ranking, or inclusion
- What information has and has not been independently verified
Our objective is not to pretend that commercial relationships do not exist. It is to disclose them plainly and prevent them from controlling our editorial work.
The types of commercial support covered by this policy
This policy applies across TRTProviderGuide.com and any newsletter, email, social account, video, downloadable resource, research project, or other publication operated under the TRT Provider Guide name.
Commercial support may take several forms:
| Format | What it means | Required identification |
|---|---|---|
| Affiliate link | TRT Provider Guide may receive compensation when a reader clicks, enrolls, purchases, or completes another defined action through a tracked link. | “Affiliate disclosure” or similarly direct language near the relevant recommendation or link |
| Advertisement | A company pays to present a promotional message that it created or materially controls. | “Advertisement,” “Ad,” or “Paid advertisement” |
| Sponsored placement | A company pays for visibility in a designated commercial area that is separate from editorial rankings. | “Sponsored placement” and the sponsor’s identity |
| Sponsor-supported editorial | A sponsor provides financial support, but TRT Provider Guide independently controls the topic, research, sources, analysis, conclusions, and final wording. | A disclosure identifying the sponsor and explaining the sponsor’s role |
| Advertiser-supplied content | A company supplies or materially controls the content. It is advertising, not independent TRT Provider Guide editorial work. | “Advertisement: Paid content supplied by [Advertiser]” |
We use different labels because these arrangements are materially different. We do not use a vague label such as “Partner,” “Featured,” “Promoted,” “Presented by,” or “Brought to you by” as the only indication that content is commercial.
Editorial independence is not for sale
Commercial relationships may not determine our medical information, source selection, factual conclusions, provider scores, organic rankings, or statements about risks and limitations.
An advertiser or sponsor may not pay TRT Provider Guide to:
- Receive a higher editorial score or ranking
- Be described as the “best” or “recommended” without support from the applicable methodology
- Remove or weaken a material limitation
- Hide relevant pricing, eligibility, cancellation, safety, pharmacy, or monitoring information
- Prevent discussion of a competitor
- Require favorable wording as a condition of payment
- Select the evidence used to evaluate its own service
- Block or delay a supported correction
- Receive an editorial or medical-review label that has not been earned
- Turn an advertisement into an apparently independent review
- Influence whether a care route is presented as medically appropriate
- Require us to remove an accurate review after a commercial relationship ends
Sponsors may submit factual information and supporting documentation. They may not dictate our interpretation of that information or approve our final editorial conclusions.
What compensation may affect
Transparency requires acknowledging the limited ways that compensation can affect what readers see.
A commercial relationship may affect:
- Whether a trackable enrollment or purchase link is available
- Whether an advertisement appears in a separately labeled advertising area
- Which advertiser occupies paid inventory within a designated sponsor module
- Whether a particular resource receives disclosed sponsor funding
- Whether we can measure referrals or completed actions through an affiliate platform
A commercial relationship may not affect:
- Medical or regulatory facts
- The evidence included or excluded
- A provider’s editorial rating
- A provider’s position in an organic ranking
- The weight assigned to a rating criterion
- Whether a material drawback is reported
- Whether a provider meets a legal, safety, transparency, or eligibility requirement
- Whether a correction is published
- Whether a reader is told that professional medical evaluation is necessary
A provider may have a tracked commercial button where another provider does not. That is a difference in link availability, not evidence that the provider offers better care.
How advertising and commercial relationships are disclosed
Disclosures must be understandable without requiring legal or advertising knowledge.
Our standard is that a disclosure should be:
- Written in plain language
- Placed before or close to the commercial message, link, or recommendation it explains
- Visible without requiring a reader to open a tooltip, hover over an icon, or visit another page
- Readable on mobile devices as well as desktop screens
- Visually distinct through adequate size, contrast, spacing, and placement
- Presented in the same language as the surrounding content
- Repeated when necessary so a reader entering midway through a long page is not misled
- Included within a video, image, email, or social post when the commercial message appears there
A sitewide Affiliate Disclosure or this Advertising and Sponsorship Policy does not replace a disclosure near a specific commercial recommendation.
Standard affiliate disclosure
Disclosure: TRT Provider Guide may earn a commission if you use certain links on this page. Compensation does not affect our editorial ratings or analysis.
Standard sponsored-placement disclosure
Sponsored placement: [Provider] paid for this placement. It is separate from our editorial rankings and does not affect the provider’s editorial score.
Standard sponsor-supported editorial disclosure
Sponsor disclosure: This resource received financial support from [Sponsor]. TRT Provider Guide retained control over the topic, sources, analysis, conclusions, and final wording. The sponsor did not receive a rating or ranking benefit.
Standard advertiser-supplied content disclosure
Advertisement: This paid content was supplied or materially controlled by [Advertiser]. It is not an independent TRT Provider Guide review, rating, or recommendation.
The exact wording may change to reflect the arrangement, but the disclosure may not minimize, obscure, or misrepresent the material relationship.
Provider rankings, ratings, and comparison pages
Providers cannot purchase inclusion in an editorial ranking or pay to be excluded from criticism.
When a commercially affiliated provider appears in an editorial comparison:
- The relationship must be disclosed.
- The provider must be evaluated under the same published criteria applied to comparable providers.
- Affiliate compensation or sponsorship receives no points.
- A non-affiliated provider may score or rank above an affiliated provider.
- A provider may be downgraded, excluded, or marked as unverified when the evidence supports that outcome.
- Material limitations must remain visible even when they could reduce conversions.
- Advertised pricing must be distinguished from total expected cost and material conditions.
- Editorial findings may remain published after the commercial relationship ends.
A sponsored provider may also appear in a separate paid module, but that module must be labeled as sponsored and visually separated from the organic ranking. Payment for that module does not move the provider upward within the editorial list.
No advertisement, sponsorship, or affiliate agreement may change the criteria or weighting described in our provider rating methodology.
Find My TRT Path and other decision tools
Find My TRT Path is an educational routing tool, not a diagnostic service, prescriber, medical referral, or guarantee that a reader qualifies for treatment.
Its routing logic should begin with factors relevant to the reader’s situation, such as testing status, desired care route, fertility priorities, budget, insurance preferences, state availability, and treatment preferences.
Commercial compensation may not override:
- A safety or legal exclusion
- A geographic or licensing limitation
- A route-fit requirement
- A material conflict with the reader’s stated preferences
- The need for laboratory and clinician evaluation
- A fertility-related safeguard
- The distinction between education and medical care
A provider’s commercial availability may determine whether a tracked button is available after a route is identified. It may not determine that a route is medically appropriate.
When a commercial provider option is shown, the relevant relationship must be disclosed before or near the action that sends the reader to that provider.
Screening direct healthcare advertisers and sponsors
TRT Provider Guide does not accept a healthcare advertisement merely because a company is willing to pay for it.
Before accepting direct advertising or sponsorship from a TRT provider, telehealth company, pharmacy, laboratory, manufacturer, or related healthcare business, our standard is to review enough information to identify the company and evaluate whether its public advertising is compatible with this policy.
Depending on the advertiser and claim, this review may include:
- The company’s legal or operating identity
- The medical group or prescribing entity involved
- Publicly available clinician and facility licensing information
- The states or jurisdictions in which services are offered
- Whether prescription access requires evaluation by an appropriately licensed clinician
- Whether required laboratory testing and follow-up are described accurately
- The identity and role of any dispensing pharmacy or laboratory, when material
- Whether FDA-approved, compounded, off-label, and investigational products are distinguished accurately
- Advertised prices, introductory terms, recurring fees, and material exclusions
- Cancellation, refund, refill, and shipping representations
- The evidence offered for objective medical or performance claims
- Privacy and data-use representations relevant to referred readers
- Regulatory actions, warning letters, public disciplinary records, or other material concerns that are reasonably discoverable
We may request supporting documentation from an advertiser. Refusal to provide information needed to evaluate a material claim may result in rejection or removal.
This screening is not a clinical audit, accreditation, inspection, or guarantee. We generally do not inspect facilities, review patient records, test medication, supervise clinicians, or verify every patient experience. Acceptance of an advertisement does not certify that a provider is appropriate for a particular reader.
Health and prescription-treatment claims
Health advertising must be evaluated based on the overall message it communicates, not merely whether each isolated sentence can be defended.
An advertiser must have appropriate support for objective claims before those claims are published. A disclosure cannot cure a headline, image, testimonial, or overall impression that is fundamentally false or misleading.
Advertising on TRT Provider Guide must not:
- Treat symptoms alone as proof of testosterone deficiency
- Imply that completing a quiz guarantees a diagnosis or prescription
- Promise that every reader will qualify for treatment
- Guarantee a particular testosterone level, symptom improvement, body-composition change, sexual outcome, fertility outcome, or other result
- Present testosterone as a universal answer to fatigue, aging, weight gain, mood concerns, or sexual symptoms
- Suggest that clinical monitoring is unnecessary
- Minimize material eligibility requirements, contraindications, risks, or follow-up obligations
- Use medical imagery, credentials, seals, or terminology to imply review, approval, or scientific support that did not occur
- Describe an off-label use as an FDA-approved indication
- Describe a compounded drug as FDA-approved, an FDA-approved generic, or clinically identical to an approved product
- Describe a pharmacy or facility as “FDA approved” or “FDA licensed” when that terminology is inaccurate
- Present limited, preliminary, observational, or provider-generated evidence as definitive proof
- Place a material limitation only in fine print when the main claim would otherwise be misleading
When a price is advertised, the presentation should disclose material conditions that a reasonable reader would need to understand the offer. These may include whether the stated price covers medication, membership, consultations, laboratory testing, supplies, shipping, dose changes, follow-up care, or only an introductory period.
The statement “results may vary” does not make an otherwise misleading outcome claim acceptable.
Testimonials, endorsements, and consumer reviews
Testimonials describe individual experiences. They do not establish that a treatment is effective, safe, appropriate, or typical.
TRT Provider Guide will not knowingly publish or accept advertising containing:
- Fabricated reviews or testimonials
- Testimonials from people who did not have the stated experience
- AI-generated, synthetic, or actor-delivered testimonials presented as real patient experiences
- Materially altered quotations that change the speaker’s meaning
- Reviews purchased on the condition that they be positive
- Undisclosed employee, owner, family, influencer, or other insider testimonials
- Incentivized endorsements without a clear disclosure
- Before-and-after presentations that create an unsupported typical-results claim
- Selective review practices designed to conceal material negative feedback
- Testimonials making medical claims that the advertiser could not lawfully or responsibly make directly
When compensation, free service, discounted treatment, employment, ownership, or another material relationship exists, that relationship must be disclosed where the endorsement appears.
A testimonial cannot replace scientific evidence, regulatory accuracy, or appropriate risk information.
Consumer reports may inform our understanding of customer-service patterns, billing issues, support responsiveness, delivery experiences, or other experience signals. They are not treated as proof of medical effectiveness.
Advertising we do not accept
TRT Provider Guide may reject any advertisement that is deceptive, exploitative, unlawful, unsafe, materially unrelated to our purpose, or inconsistent with our editorial standards.
Prohibited advertising includes, but is not limited to:
- Unlicensed or unlawful sellers of prescription medication
- Offers to sell or ship testosterone without lawful prescribing and appropriate clinician evaluation
- Counterfeit, diverted, or unlawfully imported prescription products
- Anabolic steroids, SARMs, prohormones, or “research use only” chemicals marketed for unsupervised human use
- “No doctor,” “no labs,” guaranteed-prescription, or comparable circumvention claims
- Unsubstantiated testosterone-boosting, anti-aging, cure, or guaranteed-results claims
- Services that conceal the prescribing entity, pharmacy, material fees, or recurring commitment
- False or misleading claims about FDA approval, licensing, accreditation, generic status, compounding, or clinical evidence
- Fake reviews, review suppression, reputation manipulation, or paid positive sentiment
- Ads directed toward minors for testosterone or adult hormone treatment
- Content that encourages prescription sharing, unsafe dosing, self-diagnosis, or avoidance of necessary professional care
- Fake countdowns, invented scarcity, misleading buttons, disguised navigation, or other manipulative design
- Malware, phishing, automatic downloads, back-button interference, or misleading redirects
- Advertising that uses or seeks sensitive health information in a manner inconsistent with our Privacy Policy
- Discriminatory, hateful, sexually exploitative, or otherwise abusive content
- Unrelated high-risk promotions that would undermine the purpose and integrity of a healthcare comparison site
This list is illustrative rather than exhaustive. We may reject an advertiser even when a category is not expressly listed.
Sponsor-supported and advertiser-created content
TRT Provider Guide does not publish provider-written sales copy under an independent editorial byline.
Sponsor-supported editorial content may be considered only when:
- The financial support is disclosed prominently
- TRT Provider Guide selects or approves the topic
- TRT Provider Guide controls the research, sources, analysis, conclusions, and final wording
- The sponsor cannot suppress an unfavorable but supported finding
- The sponsor does not receive a rating, ranking, endorsement, or provider-review benefit
- Medical claims follow our Editorial Standards and, when applicable, our Medical Review Policy
- The sponsor’s role is described accurately
We do not allow a provider to sponsor its own editorial review, rating, or head-to-head comparison against competitors.
An advertiser may be invited to check limited factual details, such as its current price, available states, contact information, or program terms. This is a factual verification opportunity, not the right to approve the article.
Content supplied or materially controlled by an advertiser is advertising. It must carry an advertising label and may not be represented as independent research.
Search integrity and paid links
TRT Provider Guide does not sell search-engine authority.
We do not accept payment to:
- Publish an unqualified link intended to manipulate rankings
- Guarantee that an advertiser’s page will rank in Google, Bing, or another search service
- Use hidden, misleading, or unnaturally keyword-stuffed links
- Host unrelated third-party pages primarily so they can benefit from this site’s reputation
- Lease a subdomain, folder, or section to an advertiser for independent search manipulation
- Republish a press release, white-label article, or mass-distributed advertorial as an independent review
- Require editorial links as a condition of a commercial agreement
Paid and affiliate links are intended to be identified to search engines using appropriate sponsored or nofollow attributes.
A sponsored page that exists primarily as advertising rather than independent editorial content may be excluded from search indexing when appropriate. Advertising arrangements do not include a promise of indexation, rankings, traffic, leads, or conversions.
Sponsorship of research and data projects
Financial support for a research report, data resource, survey, calculator, or other original project must be disclosed on the relevant project page.
A research sponsor may not:
- Select the conclusion
- Alter the methodology after seeing an unfavorable result
- Suppress results it dislikes
- Remove relevant limitations
- Require that a competing provider be excluded without a valid methodological reason
- Receive undisclosed access to individual user responses
- Present sponsor funding as proof that a result is independent or clinically authoritative
The disclosure should identify the funding source, describe the sponsor’s role, and state whether the sponsor had access to data or draft findings.
We will not allow a provider to sponsor a rating study in which that provider receives an editorial score.
Research and data projects remain subject to our Research and Data Methodology, Editorial Standards, corrections process, and applicable privacy commitments.
Reader data and advertising
A commercial relationship does not give a sponsor unrestricted access to TRT Provider Guide users.
We do not provide advertisers or sponsors with a reader’s answer-level responses from Find My TRT Path, including symptoms, laboratory values, fertility priorities, diagnosis information, medical history, or treatment preferences.
We do not place those answers into an affiliate URL, advertising parameter, or referral link.
We will not send a reader’s name, email address, telephone number, or other contact information to a provider unless the reader knowingly submits that information for that stated purpose and the intended recipient is identified before submission.
Advertisers may receive aggregated reporting such as total impressions, clicks, or completed referrals. Aggregate reporting should not identify an individual reader or disclose answer-level health information.
Affiliate networks, analytics services, or destination websites may use referral identifiers, cookies, device information, or similar technologies when a reader clicks a commercial link. Those practices are governed by the applicable Privacy Policy, consent controls, and the destination company’s own terms and privacy notices.
TRT Provider Guide does not control a third-party website after a reader leaves this site. Readers should review the provider’s pricing, terms, privacy practices, and consent materials before submitting personal information or paying for a service.
Gifts, free access, and other benefits
TRT Provider Guide does not accept gifts, free treatment, travel, hospitality, or personal benefits in exchange for favorable coverage.
When free platform access, a demonstration account, data access, waived fees, or another material benefit is provided for evaluation, that fact should be disclosed when a reasonable reader would consider it relevant.
Receiving free access does not guarantee publication, favorable coverage, inclusion, a rating, or continued commercial placement.
We do not treat personal use of a medical service as a substitute for evaluating its documented clinical process, terms, limitations, and evidence.
Advertiser corrections and disputes
Advertisers, providers, readers, and other parties may report a possible factual error through our Contact page.
A useful correction request should identify:
- The page URL or advertisement
- The specific statement at issue
- The proposed correction
- Current supporting documentation from an authoritative or firsthand source
Commercial partners use the same corrections process as everyone else. Payment does not create a separate standard of truth.
We may correct, clarify, annotate, update, or decline a request based on the available evidence. Not every disagreement is a factual error. A provider’s preferred marketing language does not override an accurately supported editorial description.
Material editorial corrections are handled under our Corrections Policy. Correcting a factual error does not require us to remove accurate context, limitations, criticism, or competing evidence.
Rejecting or removing advertising
TRT Provider Guide reserves the right to reject, pause, restrict, or remove an advertisement or sponsorship when we identify a concern involving:
- Inaccurate or inadequately supported claims
- Misleading pricing or eligibility language
- A licensing, pharmacy, prescribing, or regulatory issue
- Material changes in the advertiser’s service
- Unresolved privacy or data-security concerns
- Harmful reader reports supported by credible documentation
- Failure to disclose a material relationship
- Review manipulation
- Attempts to influence editorial conclusions
- Violation of this policy or another applicable site standard
A commercial agreement does not prevent us from reporting a material concern or ending the relationship.
Removal of advertising does not automatically require removal of independent editorial coverage. An accurate review may remain available so readers can understand the provider and any documented concerns.
What sponsorship does not mean
The presence of an advertisement or sponsorship does not mean that:
- TRT Provider Guide provides or supervises the advertised care
- The advertiser is appropriate for every reader
- A prescription will be issued
- A treatment is safe or effective for a particular person
- The advertiser has been accredited or certified by TRT Provider Guide
- We have audited the advertiser’s complete clinical operations
- A government agency, medical society, or cited source endorses the advertiser
- TRT Provider Guide is part of the advertiser’s medical group, pharmacy, laboratory, or corporate organization
TRT Provider Guide is an independent educational and comparison publisher. We are not a medical practice, telehealth clinic, laboratory, pharmacy, manufacturer, or insurance company. We do not diagnose conditions, interpret personal laboratory results, write prescriptions, or make treatment decisions.
Use of the TRT Provider Guide name
An advertiser may not describe itself as “approved,” “certified,” “accredited,” or “medically endorsed” by TRT Provider Guide merely because it advertises, sponsors a resource, participates in an affiliate program, or appears in an editorial comparison.
Advertisers may not create a badge, seal, quotation, or promotional claim implying a relationship or conclusion that does not exist.
Any permitted reference to TRT Provider Guide must accurately describe the relationship and may not omit a material qualification.
Reporting a concerning advertisement
To report an advertisement, sponsored placement, commercial link, or disclosure that may violate this policy, use our Contact page.
Please include the page URL, advertiser name, date observed, and a screenshot or description when possible. Do not include symptoms, laboratory results, treatment details, or other sensitive health information.
We review credible reports and may request additional documentation. We cannot promise a response timeframe or guarantee a particular outcome.
Frequently asked questions
Can a provider pay for the top position in a ranking?
No. A provider cannot purchase a higher editorial score or organic ranking. A provider may purchase a separately labeled sponsored placement, but that placement must remain outside the editorial ranking and does not affect its score.
Can an affiliate provider still rank first?
Yes, but only when the provider earns that position under the same disclosed methodology applied to comparable providers. The commercial relationship must be disclosed, receives no scoring benefit, and cannot override a material limitation.
Does “sponsored” mean TRT Provider Guide recommends the company?
No. Sponsorship means that a commercial relationship exists. It does not establish that the company is appropriate for a particular reader or that TRT Provider Guide has certified its clinical care.
Can compensation affect which link appears?
Compensation may affect whether a trackable commercial link or separately labeled advertisement is available. It may not change the medical facts, provider score, organic ranking, or care-route criteria.
Can a sponsor review an article before publication?
A sponsor may be invited to verify limited factual details. It cannot approve the final article, select the conclusion, remove supported criticism, or require favorable coverage.
Can a provider sponsor its own review?
No. We do not allow a provider to sponsor its own editorial review, rating, or head-to-head comparison.
Do advertisers receive answers from Find My TRT Path?
No. We do not provide sponsors or advertisers with answer-level health or preference information submitted to Find My TRT Path, and we do not place those answers into commercial referral links.
Do you accept every advertiser that meets the listed requirements?
No. The standards in this policy are minimum safeguards, not a guarantee of acceptance. We may reject any commercial relationship that creates an unacceptable editorial, legal, safety, privacy, or trust concern.
How can a provider correct inaccurate information?
The provider may use our Contact page and identify the specific statement, page URL, proposed correction, and supporting documentation. Commercial partners and non-partners are evaluated under the same corrections standard.
Standards informing this policy
The following official resources help inform this policy:
- Federal Trade Commission: Endorsement Guides — What People Are Asking
- Federal Trade Commission: Health Products Compliance Guidance
- Federal Trade Commission: Native Advertising — A Guide for Businesses
- Federal Trade Commission: Consumer Reviews and Testimonials Rule — Questions and Answers
- U.S. Food and Drug Administration: Office of Prescription Drug Promotion
- U.S. Food and Drug Administration: What to Know When Promoting Compounded Drugs
- Google Search Central: Qualify Outbound Links
- Google Search Central: Spam Policies for Google Web Search
- Bing Webmaster Guidelines
These resources may change. They are provided so readers and potential commercial partners can inspect standards relevant to this policy. Listing a source does not mean that the source or agency has reviewed, approved, certified, or endorsed TRT Provider Guide.
Related TRT Provider Guide policies
Read our:
- Affiliate Disclosure
- Editorial Standards
- How We Review TRT Providers
- Medical Review Policy
- Corrections Policy
- Privacy Policy
- Terms of Use
- Contact page
Policy updates
We review this policy when our monetization practices change, when we introduce a new advertising format, or when material legal, regulatory, search, or industry standards change.
A material update will change the “Last reviewed” date. When useful, we will summarize significant changes below rather than silently replacing the policy.
Version history
| Date | Version | Change |
|---|---|---|
| September 1, 2026 | 1.0 | Initial publication. Affiliate mode and paid provider placements were not active at publication. |
Commercial support should be visible. Editorial judgment should remain independent. Readers should never have to guess which one they are looking at.